Archive for the ‘Announcement’ Category

Why you should buy cosmetics from an authorized retailer

       
Wednesday, October 23rd, 2013

Buy Cosmetics from an Authorized Retailer
Consumers today are constantly on the hunt for a better bargain. The proliferation of online shopping has made it convenient to compare prices and find products for far cheaper than what they would cost in stores. However, if these deals seem to good to be true, it’s because they are. When it comes to buying discount beauty products, there’s often a huge hidden cost: your health.

How customers become victims
Increasingly, shoppers eager to get their favorite skincare, makeup and hair products are scouring the Internet to find them at a significantly lower price, especially on Amazon and eBay. Karen Monterichard of the Makeup And Beauty Blog told Buzzfeed that the pricetags are so tempting on these products that shoppers simply can’t turn them down. According to the news source, though, many of them are a counterfeit version of the real thing. The majority are made in China, sent to the U.S. in bulk quantities and then bought through online wholesale marketplaces, where they are re-distributed to unreliable sites. Because they’re manufactured outside of registered channels of distribution, the laws differ between countries and there is such a high frequency of trading, it has become nearly impossible for the government to keep track of these instances.

While it may be easy for you to spot a fake designer handbag, it’s not so easy to determine when cosmetics aren’t authentic. Since you’re purchasing the item online and the packaging is typically identical to the real thing, you have no way of knowing that you bought an imposter product – until you use it and realize the difference in quality firsthand.

Christine Mielke, head of the popular makeup blog Temptalia, explained to the source that it’s also damaging to a brand when a customer isn’t aware they bought a fake. These imitation products are usually not as effective, so the buyer may begin to lose respect for the company if they have a negative experience.

PopSugar referred to this problem as the “grey market.” One of the major issues with buying products from unauthorized retailers is that you don’t know how old the product is or if it has been stored properly. Erica Moore, fragrance evaluator at Fragrances of the World, told the news source that as a result, you could be purchasing an item that is already expired.

The dangers that come with a deal
What’s the big deal? Much like consuming food past its expiration date, there are serious risks that come with using beauty products that shouldn’t be on the shelves anymore.

Kate Morris, founder of Adore Beauty, told PopSugar that you could actually have an allergic reaction if the item is no longer good. Because the product was bought on the grey market, the manufacturer can’t compensate you or assist you in any way.

“When you buy grey market products you are not protected by the cosmetics company or brand if the product is faulty, expired, if you develop any type of reaction or if the products never arrive,” Alice Hampton, Estée Lauder’s communications manager in Australia, told the source.

On the other hand, if you bought a new face cream or eyeshadow from an authorized retailer, the customer service department would no doubt reimburse you or swap it out for something else that works better.

While one potential outcome of buying counterfeit cosmetics might be that you’re simply disappointed, the Daily Mail reported that some aren’t so lucky. Mandy Lanham is one customer who fell victim to these scams when she found her go-to foundation online at a much lower price on eBay. When she woke up the next morning after using the product for the first time, her face was puffy, inflamed and sore. She got in touch with trading standards officers, and it became clear that she had unknowingly purchased an imitation of the item. Because the compact was indistinguishable from the real foundation, she had no way of knowing when it arrived that she had been tricked.

The beauty brands that you trust put their products through considerable testing to ensure that they’re safe for your skin. U.S. regulations require that companies have a series of processes and procedures that they need to abide by for the safety of not only consumers, but also of employees that are involved in the manufacturing process. However, Daily Mail explained that counterfeit products haven’t gone through the same kind of standards evaluations, and many of them contain ingredients that are not only irritating but could be extremely dangerous.

To assess the severity of the situation, the news source ordered 10 designer makeup products from an online store that wasn’t authorized, and determined that eight of them were imitations. Then, the Daily Mail contacted Staffordshire Scientific Services and had them test the products, employing the same measures as trading standards officers. The result? Every one of the illegitimate items was found to have a combination of damaging metals and other substances, such as lead, mercury, cadmium and even arsenic. In fact, a fake MAC eyeliner was packed with 46 times the legal level of copper. It’s no wonder dermatologists are seeing a huge swell in patients with skin problems that were caused by counterfeit cosmetics. Some have merely reported blemishes and breakouts, while others have suffered psoriasis and other more concerning conditions.

“It’s only a matter of time before someone gets seriously hurt,” said Christine Heemskerk of the Trading Standards Institute, as quoted by Daily Mail. “These counterfeit cosmetic products may not have been made in a sterile environment. They may contain carcinogenic ingredients that are banned from use in cosmetics and could cause long-term harm. They may trigger rashes and eye infections as well as more serious conditions such as lead poisoning, which can affect major organs, causing problems for the heart, kidneys and nervous system.”

Self magazine noted that the U.S. has a list of what ingredients are permissible and in what amounts. However, some countries haven’t established these guidelines. So if you’re purchasing a product from a retailer that isn’t authorized, there’s a good chance it was manufactured in a country where potentially toxic contents are allowed.

Telling the difference
So how do you know if you’re buying the real thing?

Self magazine asserted that it’s best to only shop for beauty products from a trusted source. If you’re unsure of whether the retailer is legitimate, look for a seal somewhere on the site that indicates it’s an authorized retailer, or a sticker that says authenticity is guaranteed. If you’re seeing prices that are dramatically lower that the typical value, that’s usually a dead giveaway that the products are fake.

Kate Morris told Pop Sugar that there are other signs that the stockist isn’t trustworthy. If there are no brand logos, the products are sold without boxes or an irregular array of items, you should be wary of buying off the site. Additionally, she noted that if that packaging doesn’t look current, or the products are from a line that you know has been discontinued, you’re better off avoiding making a purchase.

When cosmetics cost less than you’re used to paying for them, it can seem irresistible to take advantage of the deal. Still, a few saved dollars are not worth risking your skin, beauty or your health. The point of these products is to make you look and feel your best, and a counterfeit simply can’t guarantee that.

 

Sources:

http://www.buzzfeed.com/hillaryreinsberg/buying-makeup-online-exercise-caution

http://www.phillyburbs.com/lifestyle/fashion/beauty-bytes-buying-makeup-online-proceed-at-your-own-risk/article_a0805292-b570-11e1-ba4d-0019bb30f31a.html

http://www.bellasugar.com.au/Grey-Area-Dangers-Buying-Cut-Priced-Cosmetics-18580748

http://www.self.com/blogs/flash/2012/01/the-dangers-of-counterfeit-bea.html

http://www.dailymail.co.uk/femail/article-2210884/The-toxic-trade-fake-make-How-counterfeit-cosmetics-containing-dangerous-levels-arsenic-sold-online-unsuspecting-bargain-hunters.html

Sothys Paraben-Free Cleansers and Lotions

       
Wednesday, August 28th, 2013

Sothys Paraben-Free Cleansers and Lotions
Every day, skin cells die and build up on top of new ones, masking a radiant complexion. By wiping this dead skin away with paraben-free cleansers and lotions by Sothys, you can reveal healthier skin beneath.

Sothys solutions not only prepare the skin to better absorb active ingredients, but they’re also formulated without alcohol, fragrances, parabens and other preservatives, making them ideal for any skin type.

Every effective skincare routine starts with a strong makeup remover. The Eye and Lip Makeup Removing Fluid uses poppy extract to wash away even waterproof cosmetics, and has been tested to safely work for those with sensitive eyes and contact lenses. Best of all, there’s no pesky

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oily residue left behind.

Sensitive skin should start the next phase of their regimen with the hypoallergenic Comfort Cleansing Milk, which is formulated with cotton extract to calm and comfort while removing makeup, oil or other impurities. Follow with Comfort Lotion every morning and night to restore moisture and normalize pH levels, or throughout the day when your skin feels dry.

Normal to combination skin can use the Vitality Cleansing Milk to rid the T-zone of oiliness with invigorating grapefruit extract while maintaining balance in dry areas. The Vitality Lotion is an essential toner for a squeaky-clean appearance and breakout prevention.

Battling an extra oily complexion? You’ll benefit from the Purity Cleansing Milk, which is powerful enough to deep cleanse and balance the skin while also gently hydrating it. The bi-phased Purifying Lotion can further clarify the skin with iris extract while reducing redness, irritation or inflammation.

Delicate skin types require the Clarity Cleansing Milk, which can gently remove daily grime while strengthening capillaries with witch hazel astringent. The Clarity Lotion uses the same extract to facilitate microcirculation, alleviate tension in the capillaries and tone the blood vessels to reduce potential redness.

Anyone can have beautiful skin – but discovering your complexion at its best depends on a cleansing system as dynamic as the Sothys paraben-free collection.

How BBVIP Rewards Program works

       
Tuesday, August 27th, 2013

BBVIP Rewards Program
When you sign up for the BBVIP Rewards Program, you’ll have the opportunity to earn points for every dollar you spend on your favorite makeup, skincare solutions and hair products. As a token of our appreciation, we’ll grant you 50 points just for registering. Log in to your BBVIP member account page to keep track of your rewards points. The “My Rewards” tab will let you know when enough have piled up for a prize. Just 30 days after your order ships you can click “Redeem” and start reaping the benefits of being a VIP member.

There’s plenty of ways to rack up points toward your favorite products. Because we value your opinions, you can also generate 5 points by writing a review of a product you use. Other customers might have specific questions about a product that you’ve used. By offering your insight to answer visitors’ inquiries, you’ll earn 5 more points.

The more you spend, the more you ultimately end up saving, too. Once you have 250 points, you reach Silver status, which means $10 off your next order and 4 percent savings. By 500 points you’re a Gold member, which grants you $25 off and 5 percent savings. Earn 750 points to get a $50 credit toward your next purchase and a 6.6 percent discount as a Platinum member. Finally, 1,000 points raises you to the Diamond level, which translates to $100 off and a considerable 10 percent savings. That adds up to a lot of free beauty booty. And since you have a full year to redeem your points, there’s no rush. We want you to use them on something you’re going to love.

Special Promotions and Gift with Purchases

       
Friday, May 24th, 2013

When you purchase cosmetics as a gift for a relative or friend, it’s nice to get something back in return. Beauty Bridge knows this, and now you’ll be able to receive even more savings than before through special promotions in the coming months!

If you spend cash on everything from eyeliner to lip gloss on the Beauty Bridge website, you’ll be happy to learn that you can receive three free samples in return, just for making a purchase. Whether you’re splurging on Too Faced makeup or Youngblood cosmetics for a friend, you’ll be getting the most bang for your buck and a little extra in exchange! Not only will you be giving a loved one a great gift, but you’ll be receiving some treats for all of the thoughtful shopping you did.

Beauty Bridge also has special coupons available to online shoppers who want to get additional savings, whether they’re buying makeup for other people or themselves. Two coupon codes are currently available on the official Beauty Bridge website – the first gives consumers 5 percent off of any purchase, while the second offers $5 off of orders that are $50 or more. During checkout, online shoppers will also have the opportunity to view other special gifts to add to their carts.

Spring News from BB

       
Saturday, May 18th, 2013

Get free shipping over $49, three free Samples

It has been really hectic here at Beauty Bridge lately and there is lots of work to be done but I have to say I have been having a hard time concentrating on anything but the new Spring/Summer 2013 makeup and nail collections! Our buyer is so awesome! From GloMinerals to Too Faced to Deborah Lippmann I have a feeling this season will be the best so far! To make matters worse I have 750 BBVIP reward points that will get me a pretty hefty discount. And even though that may seem awesome it also means that this weeks’ paycheck may be devoted to my new spring and summer makeup wardrobe! Who needs lunch when you could have lipstick?

And lately it seems that a lot of our customers agree with me. Our international orders are skyrocketing and our domestic ones have been following suite. Our new 24 hour customer service agents can’t keep up with all the product questions and requests. Everybody is primping and prepping for spring and summer and come fall they will be thankful because all those points will add up just in time for the holidays. As far as our store is concerned, we have been doing some spring cleaning and it looks so amazing with all the new collections on display. If you haven’t already, please stop by and check out what we have. Our knowledgeable staff will be able to help you

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with anything you might need for your beauty regime. From makeup to skincare to bath and body, we have it all here at Beauty Bridge. Now let’s go out and enjoy this beautiful weather and get some inspiration from all those beautiful blooms. Till next time

XOXO,

Maggie D

12 Days of Deals

       
Monday, December 3rd, 2012

12 Days of DealsIf you’ve been scrambling to get your holiday shopping done, you might’ve completely forgotten about taking care of yourself! Who says you can’t treat yourself to something special this holiday season?

Have you been meaning to stock up on your anti-aging skincare products or replenish your collection of eye makeup? Wouldn’t it be nice to have a few new items to try before you attend the holiday cocktail parties penciled into your schedule? Put yourself in the running for luxurious, pampering products by checking the Beauty Bridge website during the 12 Days of Deals!

Visit the site on December 5 through December 16 to score awesome savings on your favorite products – all of which can help you look and feel your best! Each day, you’ll get to save big on the hottest beauty brands on the market, but we’re keeping which ones a secret – after all, Santa doesn’t reveal your presents before Christmas!

In addition to saving money on great makeup and skincare brands from Beauty Bridge, you might get some holiday shopping inspiration and choose to buy some of these products for people on your gift list. All you need to do is simply visit the site or sign up for our newsletter – completely free – to find out what glamorous cosmetics you could be adding to your personal collection this December.

Cyber Monday Sale

       
Monday, November 26th, 2012

The Cyber Monday Sale is here!Did Black Friday wear you out this year, forcing you to stand in lines and wake up early to get the best deals? If so, you can relax, because Cyber Monday is an even better shopping event that saves you tons of money without making you jump through hoops. The one-day-only Cyber Monday Sale Event at Beauty Bridge offers 20 percent off storewide when you use the code “cyber20″ at checkout, plus 30 percent off all fragrances!

Whether you’re looking for the hottest nail lacquers for your sister, a handy on-the-go beauty kit for your BFF, a sexy fragrance gift set for your man or a refill of your favorite facial skincare product, you’ll find the hottest gifts of the season at Beauty Bridge – all for discounted prices.

In addition, we’re giving a Double Signup Bonus to those who register to become BBVIPs. This BB Rewards Program earns you points whenever you take action on the Beauty Bridge website, whether it’s writing a product review, purchasing merchandise or answering product questions. You can redeem these points toward future purchases and save yourself some cash in the process.

So what will you choose to buy for 20 or 30 percent off on Cyber Monday? Why not check out our Holiday 2012 Gift Guide, which has great ideas for all of the people on your list? Our Top 10 List will clue you in to the most popular presents this year, while our Stocking Stuffers selection is sure to please. The Clearance Boutique is also a wonderful place to pick up deals, whether you’re shopping for your friends, family or even yourself this Cyber Monday.

Winter Special – 20% Off All Services

       
Thursday, February 3rd, 2011

winter witchLet’s face it, this has been a nasty winter. Cold, dry air wrecked havoc on your skin and the holiday season wasn’t kind to your waistline.

Mention “Beauty Bridge” when you make an appointment at my office and receive 20% off all services. This includes BOTOX® and fillers, Laser Resurfacing and Tightening, and the  “6-Week 20 Pound Diet Plan”.

Call  Dr. Berger’s office at 212-838-6900

Just one more advantage to shopping at Beauty Bridge!

This offer is good through February 28.

Beauty Bridge News Site

       
Friday, July 9th, 2010

Beauty Bridge now launched Beauty Bridge News site which will cover beauty related celebrity news, exciting new beauty products, topics from beauty industry and so on.

We hope the topics we covered will be enjoyable to read as well as beneficial for our customers. Any recommendation or request for news coverage you are looking for can be emailed to us.

Vitiligo is a VERY difficult problem!

       
Thursday, March 11th, 2010


Question: I have a pervasive case of Vitiligo which has bleached my neck and throat (also up and down my arms and legs.) To top it all off, I have hyperpigmentation on my face as well. Do you have any suggestions on what I should do?  I use SPF40 daily on my face; spf 50 daily everywhere else.  But this does not take care of the makeup.?

Answer: Vitiligo is a VERY difficult problem. One never knows what, exactly, will make it worse or better. That being said, if you want to de-pigment the facial areas which still have color, it is MUCH easier than re-pigment areas which are now lightened.

A series of Laser genesis treatments… intense with topical anesthesia, followed by high level Hydroquinone might work.

If you’re in the New York area, I’d like to evaluate your case.

More questions and answers about subjects such as acne treatments, botox, cellulite and may more other conditions&concerns can be found at Dr. Berger’s section.