Archive for the ‘Eye Makeup’ Category

How to Achieve the Perfect Eyeliner

       
Monday, September 22nd, 2014

How to Achieve the Perfect EyelinerThe perfect eyeliner adds a beautiful, dramatic touch and draws attention up to your beautiful eyes. Getting the right techniques down can revolutionize your look for everyday and out on the town glamour.

Basic Topline

You should always start with the basics. A simple topline eyeliner look can be appropriate for everyday wear or dressed up for a night out with an intense lipstick shade or dramatic eye shadow. To get this look, first add a small amount of eyeshadow primer to the lid to keep the liner in place. Then press the outside corner of your eye to pull it tight and use the other hand to apply the liner along the upper lash line in small strokes. Use a brush or q-tip to clean up or even out any imperfections, ensuring that it will look even and natural.

Open Up Those Eyes

Women with smaller eyes, those looking to hide a lack of sleep, or those who want a wide eyed romantic look can achieve benefit from a white eyeliner. Adding white just under the brow line and smudging it lightly downward will open up the whole area and make you look more awake. Add a smudged line of white to the lower middle of your lids, just above your regular liner to make eyes look larger and rounder or add a little white to the lower inner rim of your eye to reflect a lighter color into your eye and cancel out any redness from a late night out.

Winged Eyeliner

For a more dramatic, night time look, consider winged eyeliner. To achieve this look, draw a short line sweeping up from the outer corner of each eye. Draw another line that is connected to the one you already drew that is sweeping gradually in toward your upper lash line. Then, fill in the space between these two lines and add a relatively thick top line along your lashes, narrowing as it approaches the inner corner. The larger the wing, the more dramatic the look.

Smokey Eyes

For a sexy, smokey eye look, start with an eyeshadow primer as your canvas. Then place your eyeliner along the upper lash line, getting thicker as you move toward the outer corner of the eye. Use a brush to spread the line outward and very slightly upward from the edge of the eye. This will create a soft second corner. Follow up with mascara to complete this dramatic look.

Eyeliner can completely change your look. Be sure to choose the right technique for the occasion.

Clean Up Your Makeup Drawer To Stay Looking Beautiful

       
Sunday, September 7th, 2014

Clean Up Your Makeup Drawer To Stay Looking Beautiful As heartbreaking as it may be, sometimes we have to say goodbye to makeup that has been hanging around in our makeup drawer for too long. It is not fun to feel like you are throwing away beautiful products, but consider it a chance to invest in something new. Maybe you have been wanting to try a new shade or formula for a while now and you finally have your chance! At some point, makeup becomes unhealthy for your skin and eyes. Knowing when your beauty products have reached their expiration date is an important piece of information that you should be aware of.

Mascara/Eyeliner
Any product that is used around your eyes is something you need to be careful with. Bacteria can find its way into your eyes and cause an infection. Mascara should be tossed after 3-4 months to prevent any eye issues.

Foundation/Concealer/Cream Makeup
To help prevent skin breakouts or irritations, throw out foundation and other liquid or cream makeup products after about one year. You can tell that foundation has expired when the liquid starts to separate. If your foundation contains sunscreen, it may not be effective after the expiration date. This is important if preventing sun damage is a concern of yours.

Lipstick/Lip Gloss

Lips can be sensitive to products so it is important to know when to throw out your old lipstick in favor of something new. Lipstick is good for about 2 years. After that, it may dry out or become unsafe to use on your pretty lips.

Powder Blush/Eyeshadow/Bronzer
Makeup that comes in powder form is considered okay to use for about 2 years. Skin irritation or reduction in quality are concerns if makeup is used beyond that time period.

There are some types of makeup products that come with printed on expiration dates and some that do not. You may want to write the date you started using the product on the lid or bottom of the bottle. If you can’t remember the date you started using your makeup product, there are some things to look for to decide if it is unsafe to use. Some ways to tell if makeup is expired are:
* It smells funny
* The makeup looks discolored
* Begins to clump, flake or dry out
* Liquid makeup starts to separate

Hopefully, these tips are helpful in cleaning out your makeup drawer. Using safe cosmetics will keep your skin looking beautiful and healthy.

All about brows: Your guide to bold styles

       
Friday, December 20th, 2013

All about brows: Your guide to bold styles

2013 could very well go down as the year of the eyebrow. Of course, not just any style of eyebrows was making a splash – it was the bold look that seemed to be everywhere. With starlets, singers and other celebrities sporting this trend and fashion models strutting down the runway with it as well, one thing became clear: Over-plucking is out. In fact, women began to pay more attention to their eyebrows in their beauty routine, reaching for pencils and stencils to achieve the right shape. Meanwhile “brow bars” opened up across the country, helping fashion-forward patrons to groom theirs to perfection.

While fuller brows may look easier to achieve and maintain than slender ones, there is still some work that goes into this look.

Follow these three simple steps and you’ll be rocking a striking shape in no time:

Step 1: Trim and tidy
Whether you have brazen brows that tend to look overgrown quickly or only have to deal with eliminating a few strays, you need to tidy up the shape before you go bold.

Start by sweeping a brow brush upward through the hairs. Look for any hairs that poke out above the arch, and then carefully trim the very ends. Then repeat the same process but brush the hairs downward this time. Don’t get scissor happy, either. Remember that you can always go back and trim more off – but if you overdo it, it’ll be hard to get the full look you’re going for.

Don’t put the brow brush down just yet. Comb it through your hairs upward and across once again to create some lift at the arch. This will help you to see the natural shape, which you’ll enhance in the next step.

Step 2: Fill in the gaps
You may see some sparse areas in your brows, or perhaps the hairs are so light that they almost seem to blend in with your skin. Either way, there are plenty of ways to boost your brows so that they stand out.

First, you need to prep them for the pigment. Founder of The Beauty Bar and brow expert to the stars Kristie Streicher revealed her signature feathered technique for tinting and shaping to Refinery 29. She recommended swiping a tinted brow mousse or gel through the hairs in an upward motion. Then, she suggested applying a second coat going in the opposite direction. The key is to press the tip of the applicator to each individual hair to make sure they all get coated. Afterward, it’s important to brush the hairs back to smooth them out.

Step 3: Color contrast
Now it’s time to reach for an eyebrow pencil that matches your natural hair color. Make light, short strikes in an upward motion to ensure that the look mimics the direction of your hair growth and the pigment doesn’t go on too heavy. One of the biggest mistakes that women make is applying the pencil to the skin, when actually you want to focus on the hairs themselves. It’s best to concentrate on the outer two thirds of your brows. Your brow brush comes in handy once again to blend and soften the color.

If the look you get with a pencil is too dramatic, you might opt for a brow powder, which creates a softer, feathered effect. If you can’t find the perfect color to match your hair, you can always blend several shades. Brush it along your hairs from the arch outward, avoiding the inner third of your brows. Then go back and gently blend the pigment toward the inner corners.

Do’s and don’t's for dramatic lashes

       
Friday, December 13th, 2013

Do's and don't's for dramatic lashes

Long, lush lashes are the ultimate beauty achievement, but this is no easy feat. While some were blessed with naturally voluminous lashes from birth, others spend a considerable amount of time trying to amp them up. There's so much to consider in your efforts, too. Which mascara will really maximize your lashes? How and when should you curl them?

If you're trying to up the intensity on your lash factor, keep these do's and don'ts in mind:

Do
Pay attention the brush, as it's a good indicator of what effect you'll get with the product. One with spiky straight bristles will separate your lashes, thus preventing any clumping. A big, bushy brush on the other hand will make your lashes look extra full. Want to give your lashes some curl? Then seek out a brush that has the curvature you need.

Start by applying your mascara on one eye, then switch to the other – but most importantly, let that layer dry completely before passing over with a second swipe.

Use an eyelash curler before you reach for mascara when you want a wide-eyed look. To get the best results, press the curler down at the roots for about five seconds and then continue to clamp down on the lashes for one second several times. 

Don't
Don't try to do it all when it comes to your mascara. It may not be possible to find a product that lengthens, thickens, curls and adds volume, so decide what your top priority is and then select a product that promises that specific benefit. Keep in mind that if you want some lift, you'll need to look for a curling mascara that has the right waxes and resins to bend straight lashes into shape. Or, if you're trying to extend the length of your lashes, you'll want to look for a formula that has nylon fibers in it.

Do not be afraid to wiggle. Carefully press the brush right up against the base of your lashes and then pull it upward, shimmying as you go. This motion separates your lashes while simultaneously ensuring that each and every lash gets an even coat of pigment. 

Avoid using a waterproof mascara all the time. Most of these formulas are rather difficult to remove, which can take a toll on your lashes and potentially promote breakage. For everyday use, aim for a traditional formula, and then bust out the water-resistant formulas for those special occasions.

Don't forget your lower lashes, either. You can focus on your upper fringe for your natural daytime look, but lightly brushing the wand along your lower lashes can add some drama and definition to a smoky eye.

How to rock Radiant Orchid: Pantone’s color of 2014

       
Thursday, December 12th, 2013

How to rock Radiant Orchid: Pantone's color of 2014

Every year, Pantone selects a new hue for us to focus on, which dictates the color of everything from our clothes to our manicures. In 2013, that color was emerald green, and there's no doubt that the glimmering shade was seen everywhere. By the year's end, we may have tired of the color somewhat, but luckily we have a new hue to look forward to: Radiant Orchid.

"An enchanting harmony of fuchsia, purple and pink undertones, Radiant Orchid inspires confidence and emanates great joy, love and health," said Leatrice Eiseman, executive director of the Pantone Color Institute, according to Beauty World News. "It is a captivating purple, one that draws you in with its beguiling charm."

Ready to incorporate this color into your makeup routine? As 2014 approaches, here are some ideas to help you embrace this stunning shade of purple:

Eyes
It seems that celebs are way ahead of the trend when it comes to purple eye makeup. Lea Michelle sported plum eyeliner at the People's Choice Awards last January, and Selena Gomez performed "Come & Get It" on "Dancing With The Stars" last April with a violet smoky eye. Radiant orchid is a decidedly different shade, though, and it's a great option when you want a pop of color around your eyes that's striking but not shocking. Reach for a silky eye crayon in this hue and line both your upper and lower lashes. Then follow up with a thinner application of black liquid liner on top of it to further define the eye. If you're ready to amplify your look, dust a layer of orchid shadow over your eyelids and then carefully sweep a deeper shade of the same hue into the crease. The final step? Mascara with a subtle hint of purple, of course.

Lips
You may be well aware that purple lips are in – just look to Ke$ha, who showed up at the 2013 MTV Movie Awards with this look. Radiant orchid isn't as severe as the dark plum lip shades that we saw this year, though. In fact, because this hue has pink undertones, it's wearable on any complexion. Look for a rich creamy matte lavender lipstick with just a hint of rosy pink and apply two layers for extra intensity. In terms of your eye makeup, it's best to accent your radiant pout with cool tones like silver and slate. Try sweeping an iridescent highlighter on your brow-bone to brighten up your eyes, then cover your lids in a pearly pale gray shadow. Glide a dark charcoal pencil along your upper lash-line and then use a smudge brush to soften up the smoky look.

The year in beauty – lessons we learned in 2013

       
Wednesday, December 11th, 2013

The year in beauty - lessons we learned in 2013

Every year, new trends are ushered in as others fade away, and 2013 was packed will all kinds of unexpected beauty revelations. The best part about these makeup crazes is that they give us a chance to attempt a new look that we wouldn't normally be brave enough to try. This year, the beauty fads were as bold as ever, allowing us to explore our edgier side while still maintaining a polished appearance. As we look back on 2013, there are a few lessons we learned from the trends that trickled down.

Here are the major looks that we mastered:

Smoky eye doesn't have to be black
For years, women have been going for a smoky eye when they want to appear sultry or alluring. It's an evening-ready look that never seems to go out of style. Yet this year, it became clear that the smoky eye looks just as stunning in other hues as it does in stark black. For example, some people went for a turquoise version, while others used violet. The brown smoky eye offers a somewhat subtler, earthy look that was striking for fall and can even work during the daytime. Ultimately, the possibilities are endless – black is certainly not the only option.

Anyone can rock dark lips
Not everyone has been brazen enough to use a dark lipstick in the past, but in 2013, this look went from punk rock to mainstream. Between the runways and the red carpets, stylish women sported a deeper lip color this year, no matter their skin tone. From crimson red to rich berry and plum, there are countless shades to choose from. One thing's for sure, though: Matte is a must if you want high intensity. 

Over-plucking is out
It may come as a relief that you can put down the tweezers and give your plucking a rest. Bold brows are in, meaning that it's more important to keep your eyebrows trim and tidy than super slender. Hollywood has been leading this trend, rocking thicker shapes that balance the features and frame the face much better than pencil-thin brows can.

Nude is the new pink
Nude makeup was everywhere in 2013 – even eyeliner. The whole philosophy became "less is more," meaning the goal was to look as natural as possible. So while typically the go-to shade for lipstick and manicures may have been pale pink, nude stole the spotlight.

Makeup hacks every girl should know

       
Thursday, December 5th, 2013

Makeup hacks every girl should know

Let's face it – while you'd love to spend a ton of time in front of the mirror perfecting your look, you don't always have the time. Especially around the holidays or other particularly busy times of year, it can be tough to find a few minutes to do your makeup at all, let alone be highly meticulous with it. However, your beauty routine doesn't have to be stressful at all. Once you know the right shortcuts, you can easily achieve a flawless face.

Here are the must-know tips and tricks:

Eyes

  • One of the most common beauty goals is to look more awake – and it's actually an easy feat to achieve. Simply dab a pearlescent eyeshadow in a pale hue right in the corners of your eyes and you'll draw light to your eyes, causing you to appear alert and refreshed.
  • If you're using a bright eyeshadow and you really want the color to pop, up the intensity of the pigment by covering your lids with matte white eyeliner first.
  • Or, you might be more concerned with making sure your eyeshadow lasts. In that case, reach for a creamy gel liner and draw a series of horizontal and intersecting vertical lines in a crosshatch pattern across your lids, then blend in with a smudge brush for a budge-proof look.
  • You can apply mascara farther down at the base of your lashes by using a business card to gently pull the skin on your eyelid up.
  • Going for high intensity eyes? Before brushing on that second coat of mascara, dust some baby powder onto a Q-tip and brush it across your eyelashes to make the pigment adhere more effectively.
  • Bold brows are definitely in, but even the smallest strays can ruin the whole effect.​ PopSugar Beauty editor Maria Del Russo told The Huffington Post that spraying hairspray in a spoolie brush can help you to groom your brows a lot better by taming each and every hair. Not only that, but she noted that the pigment from a brow pencil will stick a lot better, too.

Lips

  • You don't need to go through a million steps to get a plumper pout – simply add a drop of peppermint oil to your go-to lipgloss.
  • Trying to get the perfect Cupid's bow is a challenge, so when you're applying lip liner, draw an "X" at the top of your pout with lip liner as a guideline to get an even shape.
  • The secret to making lipstick long-lasting is pressing a tissue to your mouth after applying it and then lightly brushing translucent powder over it.
  • When your favorite lipstick goes to pieces, don't panic. Del Russo recommended heating the fragments with a hairdryer, shaping them back together in the tube and placing the item in your fridge overnight.

Face

  • Is your complexion looking a little drab? Just reach for some baking soda. TheGloss noted that all you have to do is buff a tablespoon of powder on wet skin and you'll instantly get your glow back.
  • One of the hardest things about bronzer is figuring out where to apply it. For a natural look, contour by sweeping bronzer across your cheekbones, forehead and lightly down the bridge of your nose. 
  • Placement is also tricky with blush – but don't fret too much about expertly applying it. Simply bend over for half a minute and when you stand up, your cheeks will be naturally flushed, giving you a cue as to where to brush pigment on. Always tap the brush to eliminate excess pigment and as you apply it, blend the blush out toward the hairline.

Makeup colors for the colder months

       
Wednesday, December 4th, 2013

Makeup colors for the colder months

With winter fast approaching, it's already begun to look much drearier outside. That's why now is the perfect time to add a little color into your makeup routine. While you won't likely be reaching for sunny shades when it comes to your makeup this season, there's no reason to forfeit color altogether. While you're transitioning the hues in your wardrobe, do the same with your cosmetics to give your face a whole new look.

Consider these seasonal makeup colors and you're sure to beat the winter blues:

Burgundy
​By now you probably now that wine-colored lips are all the rage. If you're on the timid side, start with a semi-sheer lipstick in a rich berry hue. A matte formula packs the most punch, though, so when you want a dramatic look for nighttime, reach for a more intense tone. Start by lining your pout with a lip pencil in the same shade to ensure the pigment doesn't bleed. If you just can't find the perfect hue, keep in mind that you can always blend a red lip color with a plum one and customize the color to complement your complexion.

Purple
Want to jazz things up for your evening look? Purple eyeshadow, as brazen as it sounds, might become your go-to look for all those holiday parties. A dusty grayish lavender offers a softer effect for those with fair skin, while medium to dark skin types can go all out with a more vivid violet. Remember that a little goes a long way with an attention-grabbing color like purple. So if you're not ready to cover your lids in this hue, try a liquid plum eyeliner or metallic violet mascara for just a hint of intrigue. Keep your lips neutral so that your eyes stay in the spotlight.

Navy
Of course black will never go out of style, but sometimes you're aiming to add an element of surprise to your look. That's when you should reach for navy blue makeup, which are just one step away from black but give you a subtle pop of color. Try using navy liner to create a cateye, or even layering on lengthening mascara in this hue to draw attention to your peepers. Nothing is sultrier than a navy smoky eye in the evening.

Emerald
Pantone declared emerald the color of the year, and it's definitely a winter-ready makeup shade. Try a cream eyeshadow in this dazzling color, or line both your upper and lower lashlines with an emerald green pencil. Vibrant metallic green is also the perfect nail​ polish hue for a festive manicure during the holidays.

When is it time to replace your makeup?

       
Tuesday, December 3rd, 2013

When is it time to replace your makeup?

A lot of things in life have an expiration date – not just food and medicine. In fact, your beauty products have a lifespan, too. Knowing when to toss out your makeup and replace it is important for many reasons. Not only does the texture of makeup begin to suffer as it ages, but old makeup can acquire a buildup of bacteria, which can compromise a flawless complexion by causing a breakout.

Not sure when it's time to throw your makeup away? Here are some tips to help you figure it out:

Face
Good news about your powders and concealers – they last a lot longer than you'd think. Dr. Peter Pugliese, M.D., a skin physiologist in Reading, Pa., explained to Fitness magazine that as these products are typically anhydrous, meaning they don't contain water, they can be used for up to two years. Liquid and cream foundation, on the other hand, will last for a maximum of one year. Dr. Pugliese explained that it's crucial to avoid touching the bottle with your fingers to prevent bacteria from spreading and thus extend the life of the product. As for your makeup sponges, remember to wash them after every use, and then toss them after one month.

What about your blush and bronzer? According to PopSugar, you can keep sweeping these pigments onto your face for 18 months. However, a cream blush should be thrown out after a year.

Eyes
You definitely want to be careful with how long you use your eye makeup to avoid an infection. In terms of eyeshadow and eyeliner, PopSugar advised replacing them after approximately 18 months. Liquid eyeliner, on the other hand, only lasts about six months. 

Of course, your mascara tends to dry out and get clumpy over time, meaning you want to swap it out for a new product within three months. Optometrist Dr. Jennifer Giermek of New York City's Naked Eye Optical told Fitness magazine that reusing the brush can exacerbate any infections, so try to use a new wand as frequently as possible.

Lips
You can keep most of your lip balms for up to two years, as many are also anhydrous. As far as matte lipsticks and lip pencils go, one year is a good time frame to keep using them. According to PopSugar, those lip glosses should be disposed of within 18 months.

Nails
You should be able to keep using your favorite nail lacquers for about a year. Cosmetic chemist Ni'Kita Wilson explained to Fitness magazine that it's best to keep an eye on the pigment – when you see signs of color separation or fading you know it's time to toss them.

Best beauty looks from the AMA Awards

       
Monday, November 25th, 2013

Best beauty looks from the AMA Awards

The American Music Awards are a distinctive affair – unlike the Grammys, winners are honored based on votes by music buyers and the general public as opposed to panel members. That means that the artists who go home with the trophies are decided by the fans themselves. This year's event attracted some of the most talented and stylish acts in the industry, so there was stiff competition for the awards. Although it was no doubt a close call when it came to the standout performers of 2013, it's just as difficult to determine who had the best look.

Here are some of the stars who really shone on the red carpet:

Taylor Swift
Swift was on fire at the AMAs, and not only because of her sultry look. The singer went home with a whopping four awards, including Favorite Album – Country, Artist of the Year, Favorite Female Artist – Pop or Rock and Favorite Female Artist – Country. So it's no surprise that her makeup was just as crowd-pleasing as her music. Swift went with a chocolate brown smoky eye, bronzed cheekbones and a perfect pink pout, a combination which well complemented her sparkly gold gown.

Rihanna
This diva went home with the award for Favorite Female Artist – Soul/R&B, but she came with a jaw-dropping look as usual. Despite the fact that she was rocking a dramatic black glitzy bustier dress, she kept her makeup relatively simple. Winged black liner all around her eyes gave her some serious allure, while a radiant complexion and muted mauve lipstick softened things up for a feminine and flirty finished effect. Even her lids were relatively toned down, with just a sweep of shimmery taupe eyeshadow.

Christina Aguilera
As per usual, Aguilera was channeling her inner retro goddess at the AMAs, and not just because of her platinum blonde curly locks. The judge of "The Voice" opted for a classic cat-eye and a glamorous glossy pout, which gave her a vintage glam vibe. A dab of highlighter on her browbone and ultra voluminous lashes put her peepers in the spotlight, but her fire engine red lips definitely drew some attention, too.

Ciara
Sometimes less is more when it comes to makeup, and Ciara definitely proved that at the AMAs this year. The singer was rocking bold brows, bronze eyeshadow and lush long lashes, and her skin looked impossibly radiant. However, she stuck with a neutral lip shade that kept her overall look somewhat understated. Even though she didn't win the award for Favorite Female Artist – Soul/R&B, her makeup was a major success.