Posts Tagged ‘makeup’

10 Benefits of Using a Makeup Primer

       
Tuesday, January 14th, 2014

10 Benefits of Using a Makeup Primer
Proper makeup application is an art. It takes special skills, the right tools and a suitable selection of cosmetics to enhance your best features while downplaying flaws and blemishes. In the quest for perfection, makeup primer has emerged as one of the most useful products in preparing the skin for makeup application.

What is Makeup Primer?

Makeup primer is applied to prepare your skin’s surface to accept various layers and different types of makeup. Applying makeup primer is like preparing a blank canvass for the artwork. Primers are made with waxes, silicones and polymers enriched with various combinations of vitamins, minerals, antioxidants and emollients. It is applied after the moisturizer but before the foundation.

Benefits of Using Makeup Primer

The condition of your skin varies depending on the climate, your skincare regimen and your overall health. Fortunately, your skin’s condition can be transformed with the magic of skincare products and cosmetics. In this regard, applying makeup primer can have many benefits.

1. Skin Softener
Makeup primers that contain vitamin-enriched emollients have a moisturizing effect on skin, improving texture and providing a smoother surface for makeup application. Philosophy’s The Present Clear Makeup is a multitasking makeup primer that creates a velvety surface so that cosmetics glide on much better.

2. Pore Minimizer
Moisturizers are formulated for optimum skin absorption. When foundation is applied directly after the moisturizer, your pores may show through the foundation. An application of makeup primer such as the Too Faced Primed & Poreless Pure Oil-Free Skin Smoothing Face Primer will resolve this problem.

3. Non-comedogenic Pore Sealing
Effective makeup primers create a silken surface on your face because they seal the pores. However, stick with non-comedogenic formulations that will not clog pores and cause skin irritation such as Age Smart Skin Perfect Primer made by Dermalogica.

4. Anti-aging Effect
Some face primers may contain antioxidants and other anti-aging ingredients. However, the youthful glow that comes from including makeup primer in your regular routine comes from the skin polishing effect of primers. Although the effect is temporary, primer application will minimize fine lines upon application. However, products like Dermablend’s Skin Perfector Anti-Wrinkle and Firming Primer may help make the skin look and feel younger if used regularly.

5. Reduce Redness and the Evidence of Acne
Primers intended for sensitive skin contain soothing ingredients. While primers are not formulated for acne treatment, using some of this product under your foundation will cover up unsightly acne. Radiant skin is possible with the blend of cucumber, cactus extracts and antioxidants in Skin Calming Face Primer SPF 20 by Colorscience.

6. Mattifying and Anti-flaking
While some primers can moisturize the skin, others are formulated to reduce oiliness that can lead to streaks in your makeup. Primers will also prevent absorption of talc from makeup products.

7. More Polished Makeup
Staring your makeup routine with a velvety canvas means makeup is applied more easily, creating a professional finish on your face.

8. Makeup Stays on Longer
Sweating is minimized on your face as the primer acts as a temporary pore sealant. This keeps your makeup in place much longer than if you bypassed primer application. Primers such as Borghese’s Prima Viso Face Primer create a uniform surface for your foundation, preventing the dreaded makeup melt off.

9. Easy Application
If you dislike heavy makeup, makeup primers were created for you. Makeup primers are lightweight gel or cream formulations, colorless or lightly tinted, that dry easily after application, keeping your preparation time to a minimum.

10. A Primer for Everyone
Regardless of your skin type, tone and condition, there is a makeup primer formulated for your skin. With a diverse selection of makeup primers available, feel free to experiment until you find the right match.

Top beauty looks from the 2013 Teen Choice Awards

       
Monday, August 12th, 2013

Top beauty looks from the 2013 Teen Choice Awards

We certainly learned some fashion and beauty lessons from the established actresses at the Emmy Awards and the Tony Awards this year, and there's plenty more to learn from the young trend-setters at the 2013 Teen Choice Awards. No matter your age or personal style, you can take a cue from these starlets for a daring new look that's just as wearable for every day as it is on the red carpet.

Au naturale
​Some of the young starlets at this year's awards proved that less is often more when it comes to makeup. For example, Jordin Sparks appeared virtually bare in terms of beauty products, but still managed to look flawless with perfectly arched eyebrows and a subtly shimmering eyeshadow. For a similar effect, trace your lips with a liner that's only a half shade darker than your natural color and then glaze over them with a sheer lip balm. 

Another star who went for the beauty bare minimum is Nina Dobrev, who sported a pink glow on her cheekbones and a neutral lip color. The main attraction of this starlet's look was her luxuriously long lashes. If you want to copy Dobrev, don't forget to sweep mascara on both top and bottom lashes, which really makes eyes pop. And who knew a ponytail could be so chic? Parade recommended trying a mussed up version like Dobrev's to give the hairstyle a sizzling appeal.

Saccharine sweet
Other actresses opted for a more innocent, youthful look – this is the Teen Choice Awards, after all. The secret to Maia Mitchell's angelic appearance isn't her halo-like braided hair style, despite what you may think. Follow Mitchell's lead by dabbing a tiny bit of copper shimmer into the inner corners of your eyes and along your bottom lashline.

Lucy Hale perfected the girl next door look with a side part, soft waves and petal pink lipstick. For the same kind of understated glamor, trace your eyes with a fine-tipped liquid liner on both the top and bottom.

Brittany Snow rocked a slightly more vibrant take with bright coral lips, which truly made her iceberg-blue eyes stand out. The key to getting Snow's fresh-faced appearance is to forgo eyeliner completely and choose a mega lash-boosting mascara.

Bold and becoming
Some of the attendees definitely amped up their makeup this year, including the former Disney starlet Selena Gomez. A sharp cat-eye and some sheer lipgloss are all you need for this alluring look. Or you could take a cue from Bella Thorne, who proved that nude lips and a metallic brown smoky eye are steamy enough to command attention. Tia Mowry also turned heads with her unconventional electric violet eyeliner.

The grass is always greener: A smoky eye tutorial

       
Thursday, August 8th, 2013

The grass is always greener: A smoky eye tutorial

By now, it's pretty apparent that the smoky eye isn't going anywhere. Incredibly versatile and alluring, this look can be toned down during the day or amped up for high drama at night. While a classic black or even a brown smoky eye never goes out of style, choosing another color can be more intriguing. As summer fades into fall, green is a great option for a more eclectic take on the trend. Just follow these steps for a gorgeous green sheen.

Getting started
First thing's first: It's crucial to apply an eyeshadow primer to prevent the pigment from fading, creasing or smearing. While a little smudging is the key to a smoky look, you don't want to end up with raccoon eyes. Next, dab some concealer onto your lids to mask any imperfections. Camouflage Cream by BABOR is formulated specifically for the sensitive eye area, and can cover up any redness, dark circles or other discolorations. This provides the perfect base so that your green shadow looks vibrant.

Get green with envy
Next it's time to choose a color. A metallic moss looks whimsical on a hot summer night, while a deeper forest green looks stunning for autumn. Whatever you select – you'll need two different shades of the same hue. Start with a shadow that's just a shade darker than your natural skin tone all over your eyelid. Next, using a small brush, apply the lighter of the two green shadows from the outer edge of your eye across the crease and toward the inner corner. Sweep the deepest hue at the outer corner of your eye.

For a more natural daytime look, only dab a small amount of darker shadow on the upper edge, but for high impact at night, wet the brush to create a rich pigment. Using the Smudge Brush by GloMinerals, keep blending to create a softer smoky quality. Finish by dusting on more of the medium shade across the lid to enhance the gradient effect.

Now, carefully glide a black liquid liner on the top lash line for a cleaner take. Or, if you're looking for more intensity, go all out by lining the upper and lower lashes with a green pencil – like the Too Faced Perfect Waterproof Eyeliner in Perfect Moss. 

No smoky eye would be complete without a sweep of lengthening mascara. Start at the outer corners to really make your peepers pop – and don't be afraid to brush the bottom lashes, too, for extra oomph.

Bare all with nude lips

       
Tuesday, August 6th, 2013

Bare all with nude lips

Sometimes subtlety can make a bigger impact than a loud statement. Take nude lips, for example: Celebrities from Kim Kardashian to Heidi Klum have been rocking this au-natural look both during the daytime and on the red carpet at night. Beauty expert Anastasia Soare, who has worked with Jennifer Lopez and Penelope Cruz, explained to FOX News that nude lips don't fight for attention, letting you amp up your other features, whether that entail highlighting eyes with emerald liner or going for a bold peach cheek. There are endless opportunities when it comes to this trend. No matter your skin tone, you can make the look your own by following these simple tips:

Choose your weapon
First, you'll want to find a lip color that complements your complexion. Those with alabaster skin should opt for a shade with rosier undertones to avoid looking washed out, and fair-to medium-skinned ladies should also select hues on the pinker side of the spectrum. Olive skinned beauties look stunning in a sheer nude that has a coral base, while darker complexions are radiant with a pale petal gloss. The idea isn't to choose a shade that matches your skin, but rather one that slightly amplifies your natural lip color.

It's also important to consider the formula. LeAura Luciano, a makeup artist that's worked with Zoe Saldana and Amanda Seyfried, told FOX that shiny and shimmery glosses actually make teeth look whiter, while glittery colors can cause the illusion of a gray tint. She also advised against using ultra-matte lipsticks, which can dry out your lips, making lines and cracks more visible.

A range of possibilities
Now you'll need to decide on the overall look you're trying to achieve. If you're going for barely there, understated beauty, Elle magazine recommended keeping things simple with black eyeliner and a coat or two of mascara. However, nude lips also present the perfect chance to wear that vibrant, daring eyeshadow you've been dying to try. Alternatively, Elle suggested that you can pair neutral lips with a dramatic smoky eye by smudging your eye pencil and using a volume-boosting mascara.

Finishing touches
No matter the statement you're trying to make, Luciano stressed that the key to making nearly naked lips work is never overpowering them with too much pigment elsewhere. Still, he advised sweeping blush onto your cheekbones for a "healthy glow."

Even though you put in some work for the perfect nude look, people will just think your lips are naturally that gorgeous.

Prepped for perfection: How to use primer almost everywhere

       
Friday, August 2nd, 2013

Prepped for perfection: How to use primer almost everywhere

Much like artists prepare their canvas with a coat of primer, doing so for your face is crucial to enhancing the benefits of your products and making them last. Want to make sure concealer is sweat-proof? Worried that your eyeshadow will crease in heat and humidity? Trying to fight fine lines for smooth foundation application? The answer to all of these problems ismakeup primer.

According to The New York Times, more women have been reaching for these products in recent years as the benefits have become more apparent. In fact, the news outlet reported that Euromonitor International tracked primers and related makeup purchases and found that sales rose a whopping 73 percent between 2006 and 2011. Polly Blitzer, founder of Beauty Blitz Media, told the Times that primers are the “Spanx of cosmetics.”

Face the hype
Want to see for yourself what all the fuss is about? Before you apply foundation, dab on a dime-sized drop of primer, emphasizing the spots where your skin tends to get the most oily, such as the T-zone. These areas will need a little extra to ensure that your concealer, blush and other products don’t dissolve throughout the day. After blending thoroughly, let the primer set for a minute. Then brush on a layer of finishing powder, which helps to hide imperfections while keeping oil at bay.

While many primers are clear, a tinted formula is a better option for those with a lackluster complexion. Allure magazine suggested green shades to combat redness and lilac hues for sallow skin. A pink formula provides a subtle glow that’s suitable for any skin tone.

But the perks don’t stop there – Allure also recommended using primer, like Jane Iredale’s Lid Primer, around the eyes for vibrant eyeshadow that stays. Using your fingers, apply this balm to your eyelids to make sure pigment sticks. You can also dab some in the crease or on the browbone as a highlighter.

Not just for the skin
Lasting lashes require a primer as well. Sweep on Mineral Lash Prime by Youngblood, which strengthens and softens the eyelashes while combating any clumps.

Your lips are sealed with the Lip Insurance Smoothing, Anti-Feathering Lip Primer by Too Faced, which prevents cracking, bleeding or fading whether you’re using a stain or a gloss.

Finally, the Lippmann Collection 2 Second Nail Primer is the key to a chip-free manicure. Lippmann told The New York Times that applying this product before the base coat gets rid of any oil and grime on the nail bed, allows polish to go on more smoothly, in addition to ensuring faster drying.

Now you’re primed for anything.

Going for the gold: metallic accents

       
Wednesday, July 31st, 2013

Going for the gold: metallic accents

Gold accents were all the rage at New York Fashion Week, and while some may shy away from the look, it can be just as subtle as it is glamorous. In fact, whether you’re looking to add some unexpected glimmer in the daytime or a dramatic flash at night, these subtle metallic shades have a way of making eyes appear brighter and skin more radiant. Follow these tips to make the trend work for you.

According to Allure Magazine, makeup artist Pat McGrath went for a soft, angelic take at the Dolce & Gabbana show by using gold accents to draw light to the models’ faces. To get this effect, try brushing a white shadow with yellow gold iridescence onto the eyelids and opting for a rosy blush and peachy pink gloss. Nude eyeliner and well-groomed brows completed the look for a pure, fresh-faced complexion.

Meanwhile, McGrath took a minimalist route at Dior. Follow her lead by applying a layer of concealer underneath a sparkly pigment. Dabbing the gold shadow onto the inner corners can really draw attention to the eyes. For extra glow, lightly brush a small amount of the shimmer onto the top of cheekbones.

You could also copy Kim Kardashian’s look by drawing on gold eyeliner. Jada Beauty reported that those with darker skintones should line eyes with a bolder brass, while paler-skinned beauties should go for lighter hues.

If you’re looking to rock a bolder gold like the models at Mara Hoffman, wet the eyeshadow brush before layering rich metallic shadow on to your lids. Dab a sheer shimmer to highlight the browbone and finish by smudging pencil across the upper and lower lash line for a smoky eye.

Rachel Bilson rocks retro beauty

       
Monday, July 29th, 2013

Rachel Bilson rocks retro beauty

Rachel Bilson has always emanated the epitome of clean-cut, girl-next-door beauty. But recently, at the L.A. premiere of her new movie The To Do List, she went with a more daring look that recalled Amy Winehouse’s retro-inspired cat eyes. Bilson’s look was both edgy due to black fingernails and sweet with just a pop of pink flush on her lips. Take a cue from the starlet by following these steps.

The main focal point of Bilson’s makeup was her drastic winged out eyeliner. After applying eye primer, sweep POP Beauty’s Cat Eyes angled pencil in Black Onyx on the upper lash line, flicking upward at the end to achieve the same coy shape. Next, boost lashes with the Hy-Performance Mascara by being TRUE cosmetics. The brush not only gives you volume and length, but also separates and curls lashes while conditioning them at the same time. Wiggle the wand back and forth from the roots to the ends at the center first and apply at the corners last.

Full Bloom Cheek & Lip Creme Color by Too Faced in sweet pea is the perfect shade for Bilson’s fresh-faced flush – and it works as a lipbalm, too. With a combination of flower extracts and vitamins, the formula is nourishing and hydrating to both lips and cheeks.

Don’t forget to apply a few coats of the Lippmann Collection I Fought The Law Nail Lacquer for punk rocker nails.

Tips from the pros for looking more awake

       
Friday, July 26th, 2013

Tips from the pros for looking more awake

While having the right beauty products in your arsenal is key for looking awake, the pros advise that it's just as important to focus on the right colors and application to create the illusion of alertness.

Carl Ray, the personal makeup artist for first lady Michelle Obama, told Washingtonian Magazine that applying lengthening mascara just to the top lashes gives a fresher, more alert look. Open up the eye even further by pressing a curler at the lashline, in the middle of the lashes and at the ends and sealing with a layer of lengthening mascara. Also, Ray noted that a dab of concealer on the inner corner of the eye and next to the nose can make you look like you've gotten a good night's sleep.

Pale and nude lip tones can look blah. Carola Meyers, voted "Best Makeup Artist" by Washingtonian Magazine, advises kicking up the lip color a notch with a vibrant shade to help perk things up.

Makeup artist Kimberly Steele suggests applying cream or white shimmer shadow in the inner corner of eyes and at the brow bone. Avoid eyeliners and shadows in pink or reddish hues, as they will only bring out the redness in your eyes. Alternatively, green or blue tones can counteract that redness. Tim Quinn, celebrity makeup artist for Giorgio Armani Beauty, told Oprah Magazine that a beige liner along the lower lash line does a better job or neutralizing redness than black or white.

Look alive! Makeup for looking less tired

       
Friday, July 26th, 2013

Look alive! Makeup for looking less tired

On mornings when you're not well rested, all it takes is a few tweaks to your makeup routine to look less tired. While putting on concealer is helpful, it's not enough to cover up the exhaustion – but these tips can help you fake a good night's sleep.

The first step to livening up the face is applying an illuminating foundation to even out the complexion. It's crucial to use the right hue for your skin​ tone, as a too-pale shade could look dull and wash you out. A pop of rosy blush brightens the entire face, which distracts from any shadows under the eyes. Look for a color that has a hint of gold, which will also counteract the blue tones in undereye circles. A shimmering bronzer can also do wonders for adding dimension to the face and making you looking more lively.

Lighten up on eyeshadow application, as a heavy, dramatic or smoky look can actually make eyes look smaller and wearier. Lining the upper lashes with two different hues, such as a deep brown and a vibrant emerald green, can make the whites of your eyes look even brighter.

A softly arched brow lifts the eyelids, drawing attention away from dark circles and puffiness. Brush eyebrows upward and fill them in with a pencil or powder that is two shades lighter than the natural color to appear even more alert.

A quick makeup routine for stress-free mornings

       
Tuesday, July 23rd, 2013

A quick makeup routine for stress-free mornings

A long, complicated makeup routine can really throw a dent in your morning, so it's important to change things up once in a while to make sure you're making the most of your time.

While it may seem impossible, you can actually shave minutes off your regiment with a few simple tricks, leaving extra time to snooze or grab that much needed coffee on the way to the office. First, remove any impurities or dirt from your face, eyes and neck in one swipe with the deep-cleaning Daily Care Make-Up Removing Wipes by Rilastil. These towelettes are just as cleansing as a traditional face wash and moisturizer, but much simpler.

Look alive with the Wakeup Concealer by Pixi. The fuss-free wand is perfect for hiding dark under-eye circles, covering blemishes or hiding any other flaws. Next, use a kabuki brush to apply the Too Faced Absolutely Invisible Candlelight Softly Illuminating Translucent Pressed Powder. This multi-tasking formula illuminates the complexion and reduces the appearance of imperfections, all while soothing tired skin.

A sweep of the Fake Lash Effect Mascara by Babor is enough to make peepers pop. Finally, apply a multi-purpose blush and balm like Jane Iredale's Just Kissed Lip and Cheek Stain for a flush of color on both temples and lips.

In order to save time, it's crucial to make sure brushes are easy to find. Tuck brushes into the GloMinerals gloBrush Roll pockets to keep them organized.