These days, it’s all about finding the hottest beauty products and True makeup to maintain your overall appearance, but how do you know what’s worth buying? Trends in the cosmetics world are constantly changing, meaning it can be challenging to know which styles you should buy into today. Allure magazine recently conducted a little research to make it easier on those who want to stay on top of trends.

Experts found that about 93 percent of women find aging to be a primary concern, which means that it may be worth picking up some anti-wrinkle serums when you spot them. About 12 percent of women use Angelina Jolie as their beauty inspiration, claiming she has ideal physical traits. Before you get rid of your plumping lip gloss, take this stat into consideration!

Additionally, both men and women agreed in the Allure study that blondes and brunettes are classy as well as sexy – keep it simple before you go crazy with your hair color.

Afraid of missing the mark? Complex magazine claims that it might simply be best to avoid style mistakes rather than try to adopt new ones. For instance, steering clear of bright, bold colors and too many accessories can help you ensure that you stay fashionable regardless of what’s trending.

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About Lia Marchand

Shayna Murphy is a beauty blogger from Amherst, Massachusetts, who can trace her love of beauty products back to the one afternoon when she convinced her grandmother to buy her lime green nail polish. She enjoys cooking (Indian-style dishes are a specialty!), is a bit of a history buff and collects antique milk vases. Shayna reports on the latest makeup, skincare and fashion trends and will try to convince you on a regular basis that yes, you really should wear sunscreen daily. My favorite beauty product is... - Anything containing sea salt. It's probably the most amazing exfoliant I've ever used and it leaves my skin feeling fresh and smoother than ever. Can't leave the house without my... - Lip gloss. The rest of the day can be a total bust, but if I have a great gloss on I feel like at least I've done one thing right! I would describe my style as... - Definitely au naturale. While I love exploring new shades of eyeshadow and liner on special occasions, for me the most important part of any beauty regimen is keeping my skin clear and blemish-free.

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Beauty, Makeup, Skincare, What's Trending

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