From penetrating blasts of cold air to frigid nights that rob your complexion of all its moisture, the winter season can be brutal on skin. While you likely know to bundle up with warm sweaters and coats when you leave the house, you may not be so sure how to lend some protection to your complexion. Consider these three great beauty tricks to arm you skin for the coldest days of the year!

1. Moisturize, moisturize, moisturize. Did we happen to mention, moisturize? During the winter, your skin can get so dry and flaky, it can feel like parchment beneath your fingertips. With a product like AHAVA Beauty Before Age Uplift Day Cream SPF 20, you can hydrate your complexion and restore its natural radiance.

2. Be shower-savvy. On nights when the wind is whipping around your apartment, all you probably want to do is take a long, hot bath or shower. This is a major beauty faux pas and can break down the defenses that keep your skin cells intact. Instead, take brief showers and baths and be sure to moisturize as soon as you get out of the water.

3. Exfoliate – but be gentle. Whether you have normal or oily skin, a mild exfoliant like BABOR Skinovage PX Pure Intensive Purifying Mask can detoxify skin and slough away harmful pollutants that continue to accumulate on the surface, while also hydrating your complexion, making it one of the best-kept winter beauty secrets around.