There is no denying that the beauty industry has picked up pace in the last couple of years with launches left, right and center – from big corporate brands to smaller, home-based indie brands. Here are 10 beauty launches that took the industry by storm this year!

The year 2017 has gone by in a whirlwind! With holidays approaching fast, we know you have little time to waste and a tonne of shopping to do – which is why we have done all the hard work for you!

We love bareMinerals as a brand but we love their 2017 Holiday Collection even more, because of its glittering, gilded packaging. All that glitters is definitely gold! Don’t forget the enter the giveaway!

There are a number of causes of hyperpigmentation – including but not limiting to sun damage, inflammation and excess melanin production – and unless, it’s an internal health issue or a long-term condition like melasma, it is treatable using over the counter beauty products.

Ever wondered how your favorite celebrities’ skin looks so flawless, their complexion so gorgeous? We want what they are using and we are sure you do too!

Check out what you get in the Smashbox Drawn In Decked Out Holiday 2017 kits and how you can WIN four of them with a value of over $300!

Stocking stuffers for under $10? Now that’s what we call a beauty steal!

Here are our top beauty picks for the season that are trendy, cult classics and frankly speaking, beauty products that you could use all year long too.

We don’t know about you but we are definitely feeling festive already and if you are not, we plan to lure you in with some enticing value gift sets and a giveaway too!

Cleansers come in a few different forms and here are the ones which you should use, depending on your skin type and the cleansing step!

It’s not what’s NOT in the products but what’s in the products actually makes the products well worthy of use and that’s what needs to be focused on. Here are 6 hypoallergenic beauty products perfect for those with sensitive skin!

The brand has a huge line of innovative artistry proven products that actually do perform from morning to moonlight. Their products are a favorite at worldwide runways and in the beauty bloggers makeup stash both. Here are Stila best sellers that you absolutely NEED in your makeup stash!