Let’s face it – aging is a concern for virtually every woman, beginning with oh, say, age 26. Not that most younger ladies have anything to worry about – it’s just that staying fresh-faced has been so deeply ingrained in our culture, it’s hard to imagine going a day without obsessing about it.

According to an Allure beauty survey, 93 percent of females think that there’s more pressure today than ever before to keep oneself looking young. That’s a whole lot of women.

Since this is such a pressing concern, it’s important for women everywhere to be in touch with their confidence and own inner beauty, but it’s also equally crucial for them to have healthy, effective anti-aging methods to turn to once they do become older.

Skin loses its natural elasticity and moisture as you age, so look for face creams that contain retinol or collagen-boosting ingredients. A serum, such as one that contains vitamin C, can be a potent addition to any skincare regimen.